 How long will it take to get up and running?
What other kinds of start-up costs can I expect?
How much can I make with a minimum investment of time/money?
What kinds of skills would I need to run this business?
How do I find instructors?
Do I need insurance?
Will you be available to answer additional questions? What is the cost for this support?
Do you help us with different program formats?
Can I use the name The American Boot Camp Company® in my advertising?
Will I get my own page on the website?
What types of marketing are you doing to continue to build the brand?
How long will it take to get up and running?
There are many factors that influence the amount of time to get your business started. Once the License Agreement is signed it can take a week to a month to complete the setup of your business. If you have an existing business, factors including the time of year, your level of motivation, your familiarity with your territory and the competition level in the area will impact your time to get started.  Your level of experience and ability to recruit instructors will influence the degree to which your business will grow. We suggest you give yourself a minimum of 8 weeks after signing the licensing agreement to negotiate your location permits, decide on start dates, evaluate your location for workouts, place local ads and launch a marketing campaign. You may also need to purchase insurance, equipment to begin operations, hire an accountant and set up a merchant account to begin to collect payments. The American Boot Camp Company® will help you get started and we also provide a step by step guide and links to resources in your area that can help.
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What other kinds of start-up costs can I expect?
In addition to your application fee and one time start up fee to The American Boot Camp Company®, you will have some general business start-up costs if you do not already have your business set up including attorney’s fees, accounting software, business name reservation fees and business license fees.
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How much can I make with a minimum investment of time/money?
We can’t promise how much money you will make, but will provide you with a successful example to follow. With hard work and “hustle”you can make your boot camp business very profitable.
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What kinds of skills would I need to run this business?
General business experience is important, but not mandatory. A passion for fitness and helping others to reach their goals is very important for continuing success of your The American Boot Camp Company® business. Our corporate office will provide support in all of the areas you are weak. Both general business people and personal trainers can have success with this program.
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 How do I find instructors?
The American Boot Camp Company® operates a nationally accredited training program for outdoor fitness boot camp instructors and will provide you with a list of certified instructors in your area. We will also help you get trained and train anyone you want to make an instructor. Once you have held several months of camp, the best place to find instructors is from your current clients. The American Boot Camp Company® provides a volunteer instructor program example for you to follow in recruiting and will train these instructors on at least a quarterly basis at a discounted rate.
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Do I need insurance?
Yes, you will be required to carry Commercial Liability Insurance that names The American Boot Camp Company® as an additional insured. We will help you to find the right insurance provider for your needs.
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Will you be available to answer additional questions? What is the cost for this support?
Yes, our corporate office is available to you for general business questions, marketing questions and administrative questions throughout the first 12 months of operations free of charge.
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Do you help us with different program formats?
Yes, we have developed three formats to help you become successful:
• 4-Week Outdoor Fitness Boot Camp –16 outdoor workouts lasting 45 minutes in length coupled with a nutritional program to provide results in 4 weeks.
• 2-Week Mini Boot Camp –a solution to help promote sales and to introduce the customer that is unsure of commitment to the boot camp experience. 8 outdoor workouts lasting 45 minutes are introduced in the beginning and middle of the 4-Week session.
• Boot Camp Flex –a flexible solution recommended for repeat customers includes 10, 45 minute workouts that can be used over the course of 2 months.
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Can I use the name The American Boot Camp Company® in my advertising?
Yes, you can call your program The American Boot Camp Company®’s XYZ city boot camp, and you can use the name in marketing materials and in ads. We will also provide you with sample ads to use if you so wish that will already be using the brand name.
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Will I get my own page on the website?
Yes, we will create a general page on our site once your location has been secured and before that to announce the coming of a new territory. You can update your page in more personal manner and send it to our corporate office to upload with current information on a bi-monthly basis. If you do not have any website editing knowledge, we will help you make simple changes on a bi-monthly basis.
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What types of marketing are you doing to continue to build the brand?
 The American Boot Camp Company® is quickly becoming a national leader in the Outdoor Fitness arena. Beginning in 2008 The American Boot Camp Company® is partnering with SCW Fitness, a nationally recognized fitness education company, to offer an Outdoor Fitness Boot Camp Training Course approved for continuing education credits by both ACE and AFAA.
The presence in the educational sector of the fitness industry will allow The American Boot Camp Company® to position itself as the leader in outdoor fitness and will increase exposure of the brand. Additionally this partnership will provide access to certified instructors across the country.
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